Inventor Google

Larry Page dan Sergey Brin 

Google Inc. is a U.S. public company, plays a role in Internet search and online advertising. The company is based in Mountain View, California, and has employees numbered 19,604 people (June 30, 2008) Google's philosophy includes slogans such as "Do not be evil", and "Work should menatang and the challenge should be fun", describe a relaxed corporate culture .

Google was founded by Larry Page and Sergey Brin while they were students at Stanford University and the company is a privately held company on 7 September 1998. Initial public offering took place on August 19, 2004, raising $ 1.67 billion, making it worth $ 23 billion. Through various types of new product development, the takeover and partners, the company has expanded its initial search and advertising business to the other areas, including web-based email, online mapping, office productivity, and exchange videos.Google History

Google began as a research project in January 1996 by Larry Page and Sergey Brin, two Ph.D. students. D. at Stanford University, California. They hypothesized that a search engine that analyzed the relationships between websites would produce better results than existing techniques, which ranked results according to the number of the search term appeared on a page. Their search engine called "BackRub" because the link back to the system to estimate the importance of a site. A small search engine called Rankdex have used the same strategy. It is believed that the pages with more links from relevant web pages are most relevant pages associated with the search, Page and Brin tested their thesis as part of their studies, and establish the foundation for their search engine. Originally, the search engine used the Stanford University website with the domain google.stanford.edu. The domain google.com was registered on 15 September 1997, and the company was incorporated as Google Inc.. September 7, 1998 at a friend's garage in Menlo Park, California. Total initial investment raised for the new company valued at nearly $ 1.1 million, including a check for $ 100,000 from Andy Bechtolsheim, a cofounder of Sun Microsystems.

In March 1998, the company moved into offices in Palo Alto, home to several technology companies in Silicon Valley. After outgrowing two other sites, the company leased a complex of buildings at 1600 Ampitheatre Parkway, Mountain View from Silicon Graphics (SGI) in 2003. Google has settled at the site until today, and the complex has since become known as the Googleplex (a play on the word googolplex, the number 1 followed by one hundred zeros). In 2006, Google bought the property from SGI for $ 319 million.Google search engine attracted a number of Internet users continues to increase, which like the simple design and use. In 2000, Google began selling advertisements associated with search keywords. Advertising is just a plain text to maintain a regular page design and to improve the speed of appearance of the page. Keywords were sold based on a combination of price bid and clickthroughs, with bidding starting at 5 cents (U.S. $) per click. This model of selling keyword advertising was pioneered by Goto.com (later renamed Overture Services, before being acquired by Yahoo and rebranded into Yahoo! Search Marketing). While many dot-comnya competitor failed the new Internet marketplace, Google is strengthening its influence to increase revenue.The name "Google" originated from the word "googol" which is wrong, which refers to 10 100 (figure itunjukkan by 1 followed by one hundred zeros). Once this word into everyday language, the word "google", was added to the Merriam Webster Collegiate Dictionary and the Oxford Home Dictionary in 2006, which means "use the Google search engine to obtain information on the Internet."A patent describing part of Google's ranking mechanism (PageRank) was granted on September 4, 2001. The patent was officially assigned to Stanford University and lists Lawrence Page as the inventor.Financing and initial public offering.

The first funding for Google as a company was secured in the form of contributions of $ 100,000 from Andy Bechtolsheim, founder of Sun Microsystems, given to a company that did not yet exist. About six months later, a larger round of funding was announced, with the major investors being rival firm Kleiner Perkins Caufield & Byers and Sequoia Capital.Google's initial public offering took place on 19 August 2004. 19,605,052 shares were offered at a price of $ 98 per share. Of that, 14,142,135 (another mathematical reference as √ 2 ≈ 1.4142135) posted by Google and 5,462,917 by selling stockholders. The sale raised $ 1.67 billion, and gave Google a market capitalization of more than $ 23 billion. Most of the 271 million shares controlled by Google's own Google. Many of Google's employees became instant paper millionaires. Yahoo, a competitor of Google, also benefited from the IPO because it owned 8.4 million shares of Google on August 9, 2004, ten days before the IPO (initial public offering).The emergence of Google's IPO shares are very good, with a wave of price to $ 500 in 2007, due to strong sales and earnings in the advertising market, as well as the emergence of new features such as Google Desktop and personal homepages. Surge in stock price is fueled primarily by individual investors, as opposed to large institutional investors and mutual funds.The company is listed on the NASDAQ stock exchange under the ticker symbol GOOG.GrowthWhile the company's main market is in the competition web content, Google has begun experimenting with other markets such as radio and publishing. On January 17, 2006, Google announced that they had taken over the radio advertising company dMarc, which provides an automated system that allows companies to advertise on the radio. This will allow Google to combine two niche advertising media-the Internet and radio-with Google's ability to focus on customer satisfaction. Google also has begun an experiment in selling advertisements from its advertisers in the publication of magazines and newspapers, with advertising options on the Chicago Sun-Times. They have fulfilled the empty space in the newspaper that has been used for home-based advertising.

Google's inclusion in the S & P 500 Index on 30 March 2006. Google replaces Burlington Resources, a major oil producer based in Houston which was acquired by ConocoPhillips.PhilanthropyDate 2004, Google formed a non-profit philanthropic wing, Google.org, provided the initial funding of $ 1 billion. The organization's mission is to help with problems such as climate change (see also global warming), global health, and global poverty. His first project is to create an electric vehicle plug-in hybrid that can reach 100 mpg. Director of this organization is Dr. Larry Brilliant.Expropriation